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Mahindra XUV500: Cheetah at the Auto Expo Goafest-2013. 

Creative Abbys for Digital April 2013

 

My Role :- Creative Conceptualization and execution, 3D Modeling, Rigging,Texture,Animation.

 

Won Gold/Silver award for Mahindra XUV500: Cheetah at the Auto Expo.

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

MOVIES NOW - SPECTACULAR SPIELBERG - AUGMENTED REALITY 

 

My Role :- Creative Conceptualization and execution, 3D Modeling, Rigging,Texture,Animation,VFX,Video Shooting.

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

Using AR techonology bring to life T-Rex dinosaurs from the iconic film Jurassic Park. The Movies Now television channel showed 10 movies by auteur Steven Spielberg all through April last year, and wanted to do a memorable campaign around it.

FERRARI KI SAWAARI : AUGMENTED REALITY

 

My Role :- Creative Conceptualization and execution, 3D Modeling, Animation,VFX,Video Shooting.

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

This campaign, we wanted the consumers to experience the ride in the car and engage them. Digital advertising allows brands to get an immediate reaction from the audience. With this campaign, not only did the film garner prime attention at the venue but also created buzz value on social media."

Quanto : unlock the weekend | car key activation

 

My Role :- Creative Conceptualization and execution, 3D Modeling, Animation,Matte painting,Croma keying,VFX,Video Shooting.

 

Won Gold/Silver award for Mahindra Quanto Car Key Activation

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

‘Live the Weekend Life’, we created a digital activation across malls in 3 cities. The digital activation was called Unlock Your Weekend Experience. The activity allowed people to use their own car keys to Unlock an Experience on a video screen.

MAHINDRA : SPARK THE RISE

 

My Role :- Creative Conceptualization and execution, 3D Modeling, Animation,2D Animation,VFX,Video Shooting.

 

Won Gold/Silver award for Mahindra : Spark The Rise Activation.

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

The grand finale of "Spark the rise" season 1 :
A chance to share ideas, innovations and to experience the journey of a single spark using motion sensing and Augmented reality

THE KING OF GOOD TIMES - LIVE AR

 

My Role :- Creative Conceptualization and execution, Croma keying, VFX,Video Shooting.

 

Designomics Awards 2013.

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

Presenting the King of Good Times Activation! One of kind Sing-a-long Augmented Reality Experience. Check out how Cricket and Music come together to create a Good Time for Fans!

GODREJ HQ and Anita Dongre's LIVE AR at the Lakme Fashion Week 2012

 

My Role :- Creative Conceptualization and execution,3D Modeling and Animation, VFX,Video Shooting.

 

 

Project was shortlisted under Digital Innovation Use of New Technology to Create a New Brand Experience

 

Objective

Freestile sofa presented by Design HQ and Anita Dongre in Augmented Reality show at Lakme Fashion week 2012.

Birla Cellulose LIVA Launch

 

My Role :- Creative Conceptualization and execution, Logo , 

3D Modeling and Animation,VFX.

 

Objective

Aditya Birla group company, Birla Cellulose unveiled the much awaited New Age fabric brand ‘LIVA’, with an Augmented Reality experience.LIVA is a natural, fluid, and fashionable fabric which infuses fluidity into the garment. 

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Youtube

ACC Dream Home - Augmented Reality

 

My Role :- Creative Conceptualization and execution,3D Modeling and Animation, VFX,Video Shooting.

 

Designomics‬ Award for Digital Innovation using ‪#‎Augmented Reality‬ technology!

 

Objective

ACC believes in innovation and not just in products. ACC is, the first and only cement brand in India to have created an Augmented Reality experience that allows you to virtually walk through your dream home.

Majid - Augmented Reality Game

 

My Role :- Creative Conceptualization and execution,3D Modeling and Animation, 3D Unity.

 

Gold Trophy:

The game won the Dubai Interactive Lynx Award in the "Interactive Tools & Applications"

 

Objective

In celebration of its 32nd year anniversary, Majid brings young Arab audiences Augmented Reality technology for the first time in the region. Augmented reality works by combining real and virtual worlds in a way that is interactive in real time, and three-dimensional. 
Go online now to www.majid.ae and try it yourself !!

7up Augmented reality with Allu Arjun

The winners at the PMAA awards.

 

My Role :- Creative Conceptualization and execution,3D Modeling and Animation, VFX,Croma keying,Video Shooting.

 

won the Gold in the Best Digital Promotion Marketing campaign category and Bronze in the Best Activity Generating Short or Long Term Brand.

 

Objective

With the 7 Up – You Click, I Dance augmented reality campaign was brought to India for the first time engaging the youth with 7 Up. It showed Tollywood actor, Allu Arjun performing seven different dance styles, which are hosted on the website. A small-size code on the bottle was the virtual key for users to access the dance videos

© 2016 by Nitin Dhiwar

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